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Disaster recovery needs helping drive European data centre expansion

Digital Realty Trust has revealed results from its annual industry survey, which show that over eighty percent of participating European businesses plan to expand their data centre infrastructure over the coming year.

Eighty-two percent of organizations polled reported that they would either 'definitely' or 'probably' expand their data centre facilities in 2011, with half planning to expand in two or more locations.

The study of IT decision-makers at 205 major UK and European organizations highlights the strengthening of the data centre market following the economic downturn.

Headline findings include:

* Of those who intend to expand in 2011:
- 73 percent plan to do so within Europe, with a majority wanting to expand within their own country.
- The UK proved the most popular target destination, with 37 percent of respondents planning to locate a facility there, followed by France (30 percent), Germany (26 percent), Spain and the Netherlands (21 percent each).
- Capital cities and recognised business hubs remain the location of choice for new data centres, with London, Paris, Dublin, Amsterdam and Frankfurt proving the most popular locations.
- Outside of Europe, the US is the next largest target market for expansion for European businesses (25 percent), followed by Asia-Pacific (21 percent).

* The main drivers behind expansion are improving security, disaster-recovery and implementing a consolidation strategy.

The study finds that two-thirds of respondents will seek support from a partner organization during the process of acquiring or building a new data centre facility:

* Sixty-seven percent will use a partner during the design and construction process and/or to lease wholesale space from a partner.

* The biggest factor cited when choosing a partner organization is access to a greater choice of products, marking a departure from the ‘one-size-fits-all’ approach of yesteryear.

* Advice about regulatory issues is the most important capability a partner can offer.

* Interest in ‘do-it-yourself’ data centres continues to wane, with only 30 percent of responding companies considering this as an option, down four percent from last year.

This independent survey was conducted by Campos Research and Analysis in January 2011. 205 respondents participated from large companies with at least £600m in annual revenues or over 2,000 employees and headquartered in the UK, Ireland, France, Germany, Spain and the Netherlands. Respondents are responsible for day-to-day data centre management, contract execution, implementing new data centres or expanding existing facilities within their organizations.


•Date: 26th May 2011 • Region: UK/Europe •Type: Article • Topic: Data centres /centers

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