IT disaster recovery, cloud computing and information security news

Imperva, Inc., has released the first industry-specific study into the impact of bot attacks on the e-commerce industry, which highlights the risk of cyber attacks and downtime.

Research for the ‘How Bots Affect E-commerce’ study found that the sophistication level of bots attacking e-commerce sites is on the rise, with nearly four-fifths (79.2 percent) classified as moderate or sophisticated, up from 75.8 percent in 2018.

E-commerce companies suffer from a continual barrage of bad bots that criminals, competitors, resellers and investment companies use to carry out unauthorised price scraping, inventory checking, denial of inventory, scalping, customer account takeover, gift card abuse, spam comments, transaction fraud and more. These nefarious activities not only damage the customer experience and brand, they can also lead to poor website performance and downtime, ultimately resulting in lost revenue during peak traffic times like Black Friday and Cyber Monday.

“This study shows that bad bots cause round-the-clock damage on e-commerce websites, APIs and mobile apps,” said Tiffany Olson Kleemann, VP of Bot Management at Imperva and former CEO of Distil. “We agree with the approach taken in proposed legislation to ban the use of ‘Grinch bots’ and ‘sneaker bots,’ which are used to scalp limited edition, high-demand inventory, yet we know from first-hand experience that legal action alone is not enough. Online retailers must also practice good web security hygiene and take advantage of the technology solutions at their disposal to protect their websites and customers. Gaining a granular understanding of bot threats is a critical first step in the right direction.”

Key findings from the study include:

  • Bad bots, good bots and humans: e-commerce traffic consists of 17.7 percent bad bots, 13.1 percent good bots and 69.2 percent humans. 
  • Sophistication level: bad bots on e-commerce sites are becoming more advanced and difficult to detect. Nearly four-fifths (79.2 percent) are classified as moderate or sophisticated, up from 75.8 percent in 2018, while those classified as simple decreased from 24.2 to 20.8 percent. The rise in sophistication is due to the arms race at play between bot operators and bot mitigation technology.
  • Variety of attacks: the variety of bot attacks is more diverse in e-commerce than in many other industries. These attacks include unauthorised price and content scraping, denial of inventory, scalping by resellers, customer account takeover, credit card fraud and gift card fraud.
  • Country of origin: the top five countries from which e-commerce bad bots originate are the US (63.6 percent), Germany (10.1 percent), France (6.2 percent), Canada (5.5 percent) and China (4.9 percent). Each country contributes a higher proportion of bad bot traffic on e-commerce sites compared to other industries.
  • Browser impersonation: the top five browsers that e-commerce bad bots use to mask their identities are Chrome (66 percent), Firefox (13.6 percent), Safari (6.8 percent), SEMRush (4.9 percent) and Android Webkit (2.2 percent), illustrating that the majority of e-commerce bots are attempting to hide in plain sight by impersonating the most popular browsers. 

More details.

Want news and features emailed to you?

Signup to our free newsletters and never miss a story.

A website you can trust

The entire Continuity Central website is scanned daily by Sucuri to ensure that no malware exists within the site. This means that you can browse with complete confidence.

Business continuity?

Business continuity can be defined as 'the processes, procedures, decisions and activities to ensure that an organization can continue to function through an operational interruption'. Read more about the basics of business continuity here.

Get the latest news and information sent to you by email

Continuity Central provides a number of free newsletters which are distributed by email. To subscribe click here.