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Learning the lessons from SARS

UPDATED WITH CONTINUITY CENTRAL USERS' COMMENTS. GO THERE

Wednesday 4th June was the first day since the start of the SARS epidemic when no deaths were reported and The World Health Organisation has now stated that SARS is in decline and under control. The world seems to have got away relatively lightly, but unless the lessons from the SARS outbreak are learned, the next new epidemic could be much worse.

SARS gave a graphic display of the effects that an epidemic outbreak can have on business continuity. Businesses must make appropriate plans now to deal with future disease risks, because the threat is real:

The highest threat is from a global influenza outbreak. As of 4th June, SARS had seen a cumulative total of 8,402 probable cases with 772 deaths reported from 29 countries. In an influenza pandemic the number of cases could run into tens of millions and the deaths into millions. The disruption to businesses caused by such an outbreak would be many many times that of SARS.

The threat of a deliberate terrorist induced epidemic is also real. Iraq’s missing biological weapons are still missing and the technology needed to produce weapons grade biological agents is widely available. It is probably not a matter of ‘if’ but of ‘when’ such an attack will take place.

Businesses must learn the lessons from SARS and then implement these lessons. Continuity Central is attempting to facilitate this process. Below are some thoughts to start a knowledge gathering process. We would be grateful if you would use the form below to add your own thoughts and experiences and to comment on the suggestions made. All submissions will be collected and published to enable the building of a genuinely useful business continuity resource.

INITIAL LESSONS:
Possible business continuity response measures include:

1. Gain knowledge
Research the disease in as much depth as possible so that you fully understand the implications for your organisation and how large a risk the disease constitutes.

2. Monitor the current situation
The World Health Organisation website and most governments provide up-to-date information on disease outbreaks. It is important to know when any of your business operations become at risk from nearby outbreaks.

3. Liaise with your local health authorities
Your local health authority should have a pandemic contingency plan. You may find it helpful to obtain a briefing on its contents. This will help you ascertain what support your business can expect in an outbreak and what policies the authority will operate to.

4. Contingency measures
Take measures to help reduce the risk of staff catching and spreading the disease if infected:
* Encourage employees to avoid travelling into regions and countries where outbreaks have taken place. Follow governmental travel advice and warnings. Have a clear business travel plan for evacuating staff from diseased areas.
* If any disease cases are reported in your area encourage staff to avoid crowds. If possible encourage and facilitate home-working. Replace face-to-face business meetings, seminars and conferences with web-based and tele-conferencing alternatives.
* You may feel that it is appropriate to provide staff with face-masks and alcohol wipes to help avoid cross-contamination.
* Staff should be sent home at the first sign of any symptoms. They should be told not to return to the workplace until it is clear that they are not infected with the disease.

CONTINUITY CENTRAL READERS' THOUGHTS

Philip Bertino
BCP Manager, ANZ Bank
We invoked our BCP in Hong Kong and Singapore, as a preventive measure - operating out of our primary and alternate sites, we were able to ensure continuous business operations should the building and the staff that occupied it be put into quarantine. By splitting the staff at the two sites, we were assured of continuing business, if a quarantine situation arose.

John Sequeira
Manager and regional BCP coordinator Japan/Asia-Pacific-Australia
It is important to ensure that there is a minimum service level achieved to minimise the impact to the brand image. In order to do this, the splitting of responsibilities and work load amongst several sites may be necessary. Also those sites that do not have cases or are not considered a risk should not be penalised simply because of their proximity to an affected area. There should also be strict quarantine regulations for staff who have travelled through an affected area.

Leslie Whittet
Consultant
Loss of, or restricted access to, key people is a critical BCM issue. Businesses must ensure that all business processes are well documented and implement sufficient "succession planning" to facilitate continuation of key business operations.

Karen Kemp
Sr. BC planner (Toronto)
I had calls from my previous employer regarding preparedness for SARS. They thought a new plan would be required. I pointed out that because they had taken the time and effort to conduct a BIA they already had the tools to respond to SARS. Strategic separation of staff was possible immediately because they had already identified critical processes and critical personnel.

When will people realise the value of good business continuity planning?

Georges Cowan
Executive consultant
Always ensure that you convene the full crisis management team for anything that touches business continuity.

Do not presume that any member of the team will not need to be involved.

One example where part of the crisis management team was convened where it was decided between the coordinator and the public relation manager that employees could work from home and they only had to ask for a VPN line and a computer and the firm would install it to ensure no reduction in productivity.

When the IT person member of the committee received the message, he replied to the coordinator and the PR person that it would not lift off as he would not send his staff to a potential diseased employee: end of discussion.

If all members of the crisis management committee had been at the meeting, this solution would not have been proposed as part of the solution and the organisation would not have lost face.

Raymond Kelly
Senior manager
One of the things I noticed regarding SARS in Beijing was that perception was probably much more disruptive that reality.

We have all heard the comparisons: 145,000 car accidents in China in the first 3 months of 2003; 23,145 deaths due to traffic accidents in the first 3 months of 2003. However, the perception (caused by ignorance and lack of verified information) that SARS was going to wipe out half the country was far worse than the reality.

SMS messages spreading rumours, both malicious and benign, increased by many thousands during the peak of the SARS epidemic. One of the major disruptions in many places of industry was the requirement for HR or other members of the management team to be constantly quashing rumours and reassuring staff.


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Date: 6th June 2003 •Region: Worldwide •Type: Article •Topic: SARS disease
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