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‘Terrorists won’t succeed if someone reports suspicious activity - and you are that someone’. That is the message of the new counter-terrorism advertising campaign launched by the Met.
DAC Peter Clarke, head of the Met’s Anti-Terrorist Branch said, “Everyone who lives in London, or visits the city for work or pleasure, has a role to play in making it as difficult as we can for terrorists to operate here. We can all help by being vigilant and aware of what is happening around us. If it seems suspicious to you, please make that call.
”This publicity campaign is not a response to any specific threat, but I would urge the public to continue to remain alert. We cannot afford to be complacent.”
The four week campaign is intended to encourage people to have the confidence to trust their instincts and report any suspicious bags, vehicles or behaviour to the police immediately by dialling 999.
Posters will be displayed on bus shelters, roadside sites and at train stations across the Capital, with press adverts to appear in the major London newspapers. The campaign is reinforced by a thought-provoking radio advertisement on London commercial radio stations.
The campaign has been developed in partnership with British Transport Police, City of London Police, Transport for London and the Mayor's Office.
Anti-Terrorist Hotline
The public are also being encouraged to contact the confidential anti-terrorist hotline on 0800 789321 if they have information about possible terrorist-related activity.
Five posters will encourage the general public and those working in particular professions to report any suspicious activity. Three of these posters focus on the rental or sale of accommodation, garage and lock-up facilities, and of vehicles. Another poster encourages retail and bank staff to be aware of fraudulent transactions that may be linked to terrorist fundraising and a fifth focuses on the need for vigilance within the river and marine environment. These posters will be distributed in targeted areas and appear as press advertisements in relevant publications.

•Date: 6th Jan 2006• Region: UK • Type: Article •Topic: Terrorism
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