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The BCI publishes its Emergency Communications Report 2015

A newly published report from the Business Continuity Institute has demonstrated the need for organizations to invest in an emergency communications plan by revealing that nearly two thirds of respondents (62 percent) to a global survey had activated their communications plan during the previous year. The urgency of emergency communications is further highlighted by over three quarters of those activations taking place within 30 minutes of an incident commencing.

The Emergency Communications Report, supported by Everbridge, noted that over a quarter of emergency communications plans do not request a response when activated. This is a worrying statistic as, if an incident is important enough to justify the plan being activated, then surely it warrants knowing that the message has been received by the intended recipients.

Further findings from the report include:

  • 14 percent of respondents reported that they do not have an emergency communications plan.
  • Of these which do not have an emergency communications plan, over two-thirds (68 percent) state they would only create one after a business affecting event.
  • Email is the primary method of communication used during an emergency with 83 percent claiming to use this, while 63 percent use manual call trees, 55 percent use emergency communication software, 55 percent use crisis telephone lines and 53 percent use website announcements.
  • Over two-thirds of respondents noted that their organization has emergency communications training and education with regularly scheduled events.
  • Nearly three quarters of respondents (72 percent) stated that their plan is exercised at least once per year, with a further 16 percent stating it is done at last twice per year.
  • Common triggers for activating the emergency communications plan include unplanned IT outages (50 percent), weather related incidents (49 percent), power outages (47 percent), natural disasters (45 percent) and fire (42 percent).
  • Over two-thirds of respondents (70 percent) use mobile communications in private messaging to staff.

The report concludes that top management buy-in and integration among different functional roles contribute to the successful embedding of emergency communications capability. Furthermore, organizations must focus on encouraging responses to emergency communications and this begins by defining acceptable response rates. This should be made easier as mobile communications are increasingly used by organizations as part of their emergency communications arrangements and technology has advanced so much so that this is a basic capability. Key to getting buy-in is education and training programmes which must be implemented as part of an overall holistic approach to continuity and resilience.

Read the report (registration required).



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